Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2760: What’s Left On The Field?

“The Kingdom of Heaven is like a treasure that a man discovered hidden in a field. In his excitement, he hid it again and sold everything he owned to get enough money to buy the field.

Professional football players who never reached the Super Bowl, will tell you that they’d give just about anything to have played in the biggest game of all.  And those that do get there, end up reflecting on a life of effort and sacrifice culminating in what they have always dreamed of achieving.  It’s called “leaving it all on the field”. Few in the business world will tell you that they dreamed of a business moment their entire lives.  Or that they feel joyous and fulfilled when they get the job they have striven for for so long.  I’m not sure we can expect that many in business or doing “work” can actually get to that moment where they have left all they have on the field to get to the biggest points in their career.  But, the more that did, well the better our companies would be.

Jesus tells us that the Kingdom of Heaven is about giving all that we have because it is so worth it!  Imagine anything that we’d sell all we have to that we could attain one new thing?  Is anything of this world that great?  No, because all of this world fades, depreciates and dies.  But, not God’s Kingdom.  As we think of what we are giving and sacrificing to draw closer to Him, let’s be honest with ourselves on what we aren’t yet “leaving on the field”.

Congratulations to the Kansas City Chiefs on the Superbowl win!

Reference: Matthew 13:44 (New Living Translation)