Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2151: A Great Game!

“…And let us run with endurance the race God has set before us.”

It’s not easy to walk away from a loss and say, “But, it was a great game.” Yet, when someone can do that, then it means they can move quickly into learning what went wrong and how next time, a loss gets turned into a win. While we are working, when we don’t win against our competition, internally or externally, we’d be best to quickly move away from the loss and instead look to the future.

Neither Jesus or any of Apostles cared about the winning of anything within one’s earthly life and there weren’t lessons to teach us how to win anything other than win new followers to Jesus. But, there are many lessons in the Bible on how to handle and overcome loss.  That tells me that God knew that, if we were not checked, we would lose the right eternal focus and instead get caught up in trying to win at something for today.  So, in our today, let’s zoom out a bit and look at the big picture game and that game being what we can do to deepen our walk with Him.

Reference: Hebrews 12:1 (New Living Translation)