Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2152: Leaving Earth

“There is more than enough room in my Father’s home. If this were not so, would I have told you that I am going to prepare a place for you?”

Yesterday, Senator John Glenn died.  He’s a name that has been with me my entire life when he first went into space the year I was born.  There have been many in history who have done things that no one else has ever done, but I think being the first man to leave earth, go into space and orbit the earth, is as about as courageous and daring as anything we can imagine.  The courage to be the first to give it a try and the commitment to risk his life and change the life of his loved ones if it didn’t work, sets a high standard for us all.  We are asked to be daring and innovative, but not many of us will ever be asked to go as far as John Glenn did.

I never said, “I want to be an astronaut”.  But, I have wondered and wished what it would be like to leave Earth and be able to see and understand what is beyond this place we temporarily call home.  And, someday, we will get the chance to go to that place (whatever it turns out to be) and gain that full view, the full understanding of what is being prepared as our next place, when we leave this earthly life.

Reference:  John 14:2 (New Living Translation)