Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2374: The Quiet Truth

Some shouted one thing and some another. Since he couldn’t find out the truth in all the uproar and confusion, he ordered that Paul be taken to the fortress.”

Have you ever attempted to find hear what needs to be heard when too many people are talking at you at the same time, each with their own point of view and levels of emotions?  If you have, you’ll know that it is really hard to hear the truth when so many versions of what that might be is coming at you at the same time.  Feels a little like what we experience each day in the media, both from the traditional and social media outlets.  What works best in these situations is to calm everyone down and find quiet, letting one person speak at a time until the truth is discerned. With the quiet approach, not everyone will agree, but with everyone being heard, there will be a respect for the final decision.

We make bad, and sometimes very costly decisions, when we act while the tempers are boiling and the uproar is loud.  At the least, the confusion will cloud our thinking. Paul got caught up in this (more than once) and it reminds me that when all is swirling around us, that we are to remain calm, cool and collected up with Him, to find the best way forward.

Reference: Acts 21:34 (New Living Translation)