Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2982: L = or > C

purposed worKING No Comments

“Jesus Christ is the same yesterday, today, and forever.”

Reg Revans, the creator of Action Learning said,  “Learning must be equal or greater than the rate of change.”  Makes sense to me.  If we are not learning faster or at least at the same rate as the change happening around us then we fall behind and fail.  2020 should have taught us that lesson.  When change is happening so fast around us that we feel like we can’t get ahead of it, then we need to take a hard look at how fast or slow we are learning.  Learning is not easy.  It demands that we open our minds, actively engage and put in the hours to understand what needs to be understood and experienced.  I’ve seen too many companies and employees of companies decide that they knew all they needed to know and then when they were hit by something unexpected that caused them to change, they were caught flat footed and failed in their endeavors.  So much of change comes at us when we least expect it so if we are not practicing and getting good at learning then it’s pretty much assured that change will overtake us.

When there is a constant that we can count on always being the same, it makes it so much easier to learn and adapt to all the changes around us.  Our faith in God and Jesus is our constant and the more we commit ourselves to learn about Him and His plans for our lives, the more that we will make change our friend.  Today will bring about more change, it’s inevitable.  It could be awesome change or awful change.  Are we ready for either?  We can be if we spend more time learning from God’s Word and commit ourselves to His constant ways.

Reference:  Hebrews 13:8 (New Living Translation)