Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 454: An Encouragement Prayer

We just can’t get enough, or dole out, enough encouragements. I love to be around people who are great at encouraging others. These people seem to have the right words at the right time, and they make you feel good when everyone else is trying to drag us down. Let me just hang out with those people all day long. Sometimes though they aren’t around when we need them and we have to stand on our own two feet to make it through the day, week, month, or year. It really gets hard when we get assigned to a project or have a boss or co-workers where there isn’t an encourager in the group. Without at least one person, a team won’t feel like a team and it gets harder and harder to feel uplifted and positive about the future. That’s why if we don’t have an encourager around us, that we should look to be the one who picks up that role. But, where do we get our oomph if not from someone else? David says a prayer for us and gives us direction in Psalm 69:32; “Let all who seek God’s help be encouraged.” Finding true encouragement starts with seeking God first. If we can reorient ourselves away from the need of receiving encouragement from others and look to God for all that we need, then we can fill ourselves up with all of the reinforcement, positives and wind at our back that we can handle. Consider today a problem, a challenge, an issue that you recently faced and took on alone without consulting or asking God for His special assistance. How effective were you? You may have nailed it without His help, but think about how encouraged and confident you were? Did you miss an opportunity to have true encouragement within you? Would you have come through the challenge feeling differently had you brought Him to work with you? David prayed for us and since God answers prayers, we can go into today, tomorrow, next week, etc. knowing that if we continue to seek God’s help we will receive all the encouragement we will ever need.

Reference: Psalm 69:32 (New Living Testament)