Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 1487: Intellectual Virtues

“…We rely on what Christ Jesus has done for us. We put no confidence in human effort, though I could have confidence in my own effort if anyone could.”

The New York Times columnist, David Brooks, wrote recently of a book that was published in 2007 (yes books can hang around and get noticed many years later), by Robert C. Roberts of Baylor University and W. Jay Wood of Wheaton College called, “Intellectual Virtues”.  In their book they call out those virtues to be:

  • Learning
  • Courage
  • Firmness
  • Humility
  • Autonomy
  • Generosity

Now, imagine seeing these posted on the CEO’s door as the values that she works and conducts business by!  Is it too much conjecture that if we were to work for (or be managers and leaders) who subscribed to these work virtues that we would be working in a great place with great people?  Lots of companies and lots of people state values but fall short actually of putting their work to their words. Now is a great time to reevaluate what intellectual virtues to which we have subscribed.

God gives us all the strength we need to stand strong and firm in our belief in Him!  Let us today have the confidence and courage to stand and align our values to Him, not with what are our own efforts or human values!

Reference: Philippians 3:3-4 (New Living Translation)