Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2064: Grounded

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“Don’t copy the behavior and customs of this world, but let God transform you into a new person by changing the way you think. Then you will learn to know God’s will for you, which is good and pleasing and perfect.”

As we walk through our careers we will run into those people who are able to carry themselves through just about anything almost as if they are floating above the ground, above the fray and can’t be pulled down.  And they get reputations of being ones who can maneuver through just about anything.  But, is this who really relate to and when the chips are down can be counted upon?  No, not really.  Who we relate to are those who are daily grounded in who they are and in the importance of others.  And, those are the people we gravitate towards and become the people who we want to be with, care about, and work with for a long time. Yes, being grounded is a real advantage for those who are.

This last weekend at my church, I was honored to be a part of kicking off V2 of our Life App Series. You can follow along over the next four weeks here. During my speaking time I commented that one of the reasons that we need to care about how we conduct ourselves in our everyday lives (work, relationships, family, etc.) is because Jesus didn’t just stay in heaven or sit on a cloud above us, He grounded Himself onto the same earth that we each walk today. And, if He walked the earth for 33 years as He did, we can do our best to walk in His way.  So, there is another reason today for us to stay grounded and focused on Him, not on the things that take us away from our grounding.

Reference:  Romans 12:2 (New Living Translation)