Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2210: Order It Up

“‘You must love the Lord your God with all your heart, all your soul, and all your mind.This is the first and greatest commandment. A second is equally important: ‘Love your neighbor as yourself.’”

There is an order for everything.  While we may not always recognize what that order may be or when the time is perfect for the order to fulfill itself, we are quick to point out when the order has been disrupted.  We will call out the person who cuts the line.  We will send back the wine that is beyond its time.  We will complain about the person who got the promotion when we thought we were next in line.  We like order, but we aren’t great at being open and explicit about what the order should be.  There is also the order of things.  Patti and I have embraced living small and as such it becomes important that everything is in order, otherwise a small space looks cluttered or messy. The same can be said of our work spaces.  The person who can’t find what they are looking for loses productivity.  And the person who tries to rush projects, people or process before it is time has failed to see the power of order.  It is worth questioning ourselves as to whether or not we have things in order?

Jesus was very clear on the order of our priorities.  If we stand within His order then we will see that everything else will fall perfectly into place.

Reference:  Matthew 22: 37-39 (New Living Translation)