Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2400: Something Different Is About To Happen – Faith Driven Entrepreneur Launch

“In his grace, God has given us different gifts for doing certain things well.”

We are always searching for what can differentiate us in the marketplace.  Whether that be in our look (branding, logos, colors, etc.), our product features, and/or our service level.  But, at the end of the day, all of those are driven by the differentiation of our people.  Without a doubt, it is our people and their unique skills and talents that set us a part from our counterparts and competition. Today, we will make a people decision.  Take the decision seriously as what is about to be decided could be the something different that everyone has been waiting for.

A couple of years ago I was introduced to two new people; Henry and Luke.  In a short amount of time, they and others on their team have become people I admire and want to work more and more with.  Today, myself, Henry and another colleague, William,  launch something different and new. For me, it’s an outgrowth of purposed worKING…it’s a new podcast, called, the Faith Driven Entrepreneur.  Please check it out and let me know what you think…and most importantly, how it can be better for you and others you know who are working purposefully to bring glory to God in all that is worked.  God set it all up for us to be gifted differently for Him.  Let’s do our best today, and all days, to live and work up to that higher standard.

Reference: Romans 12:6 (New Living Translation)