Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2698: Anchors

“This hope is a strong and trustworthy anchor for our souls. It leads us through the curtain into God’s inner sanctuary.”

Those who carry the weight and load of others are many times called Anchors.  Television anchors and anchor tenants being two good examples.  We tend to think that anchors are those that weigh us down, but those anchors also provide us stability and keep us from drifting.  Do we have enough anchors (in the positive way) on our teams?  If not, then we should be thinking about who we will build around next?

He is the anchor of our lives.  When we allow Him to be so, we find a hope that is strong and can be trusted upon.  Today, there will be something that will try and pull us off our course.  As we feel that drag, we can lean to the Lord to hold us firm and in His place.

Reference:  Hebrews 6:19 (New Living Translation)