Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2771: The Small Stuff

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“The Lord directs the steps of the godly. He delights in every detail of their lives.”

In this time we are in where you might be reading this at home versus on your commute, in the gym or in your office, we are reminded of many of the big and small things that we take for granted every day. We are just a few days into what will be many and I’ve talked to people who are already expressing appreciation for what they might have complained about before; having to go to the office, the noise of other people around them, not being able to find an open conference room, etc.  We don’t miss the small stuff until the small stuff is taken from us.

We are in a “new ab-normal” and our faith will be tested.  We are going to struggle for a bit to set new routines and new communication patterns, all which will get on our nerves at some point leaving us with a choice on how to respond.  When we are in doubt that God has all of this within His control, we can fall back on the promise that He is not only looking over all the big stuff, but also cares and delights in every one of the details of our lives. Yes, He is also on control of the small stuff.

Reference: Psalm 37:23 (New Living Translation)