Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2803: “Everybody Is Talking About It”

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“But the man went and spread the word, proclaiming to everyone what had happened. As a result, large crowds soon surrounded Jesus, and he couldn’t publicly enter a town anywhere. He had to stay out in the secluded places, but people from everywhere kept coming to him.”

Patti, my wife, has a way of saying, “We need to see (watch, go to the movies, go to an event) this as everyone is talking about it.”  I like to say to her, “Who is everybody?” mostly to just to get to her.  But, usually she is right, everyone is talking about it, but that doesn’t always mean we should see it.  Thus, “The Tiger King”.  Everyone was really talking about it and it became the first shelter-in-place streaming breakthrough.  We watched it.  I didn’t get the fascination and I’d like to have the seven hours back.  Sometimes, we just can’t help ourselves that when the momentum gets going, we want to jump in.  Hollywood works hard to make this happen.  And, everyone once in a while they catch that lightning in the bottle and we go with them, whether its any good or not.  So, beware the next time you hear, “everybody loves it”.  That said, “The Last Dance” on ESPN is pretty good and everybody I know has… 🙂

I love how people couldn’t control themselves when they were exposed to Jesus.  Jesus would tell them to not tell anyone and then the next thing that would happen would be a village all flocking to see Him.  It was almost like Jesus had to stay on the run to get any peace, quiet or rest.  He was a phenomena and people could not help themselves from telling others and lighting the fire.  Jesus is the only one in history where that fire never died.  Long gone are the phenoms of the time (ask a kid who the Beatles were), but not Jesus.  And we are to now be the ones who keep that fire burning strong.  Let’s do so with all the same excitement as those who so fortunately were able to see him then in the flesh.

Reference: Mark 1:45 (New Living Translation)