Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2809: Plain Truth

Sometimes it would be nice to just hear the plain truth with no spin, no editorializing, no pandering, no positioning or foreshadowing and no opinion attached.  it’s hard to find, yes?  And so, we end up not trusting or become skeptical and cynical about what we read, see or are told. Yet, this is who we are and how we are made; to question, ponder, wrestle, converse, debate (and yes sometimes argue – in a civil manner) until we come to our own conclusion with an informed and independent point of view.  It’s really hard to put in the “thought work” to be independently minded, but it is what we must do if we are then to genuinely speak to what we think and believe.

God’s Word is filled with parables, mysteries, stories for our interpretation, etc.  And then, when we are open and ready for it in spirit and timing, God will use His Word to just bluntly speak plain truth and exactly what we need in that moment.  Today, He did so and  His direction heading into this weekend couldn’t be better suited for right now:

“Be on guard. Stand true to what you believe. Be courageous. Be strong. And everything you do must be done with love.”

Have a great weekend!

Reference: 1 Corinthians 16:13 (New Living Translation)