Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2865: I Meant To Tell You

“Timely advice is lovely, like golden apples in a silver basket.”

How many times have we heard, or said it ourselves, “I meant to tell you”?  And usually that is accompanied with some regret from someone because that lack of timely advice or information left someone in a jam.  Our business world is fraught with this communication gap.  Too many times we either avoid the conflict or we just are too indifferent to the issue or person to put ourselves out there to go the extra effort needed.  It’s a shame, because it comes down also to how much does one person cares about another? I ran into one of these situations with someone who wants to make a change with a person on their team.  I asked, “Have you talked to them about the issues?”.  They said, “I’ve been meaning too.”  There you have it.

Solomon tells us that timely advice is good and he paints a wonderful picture.  He could also paint the opposite of a rotting apple in a barrel with late advice.  Let’s do our best to provide timely advice to others, even when we don’t want to, or we think they don’t want to hear it.  If it is timely, they will then or later, be grateful.

Reference: Proverbs 25:11 (New Living Translation)