Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 42: Quiet Confidence

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Is there someone you know who exudes a quiet confidence? They don’t have to say it, but you just know that they are confident in who they are, what they stand for, and the positions that they take. We all know these types of people. They are the quiet lions of the work world. You sense and know their presence when they are in the room. The people who I know who are that strong are role models who others look toward when everyone else is scrambling and shaking. How is it that they are such a solid rock? One way to find that inner confidence is to follow the words of Isaiah 30:15 as he provides how to build one’s inner and spiritual strength: “The Sovereign Lord, the Holy One of Israel, says, ‘Only in returning to me and waiting for me will you be saved. In quietness and confidence is your strength”. God says that in our most difficult of times we are to return to Him and then in our faith we are to remain quiet and confident. The evangelist, David Wilkerson, writes on this scripture. He translates the word “quiet” in Greek to mean, “Repose”. Repose means to be calm and under control. The message here is that we can’t create our own confidence and quietness, but what we can do is strengthen our faith and then let our faith play out as we become more confident and as we wait on Him in quietness, we will find the right spirit and words. In our work lives we are being watched for how we handle those tense and stressful situations. Others expect us to hold ourselves strongly and calmly and to not let ourselves to become caught up in the war of words or taking on an attitude. Today is a great day to ensure that we are right with God spiritually as we face the challenges at work. If we can begin to give over to Him those things we cannot handle ourselves and wait on Him, then we will find that internal quiet and confidence that can become a life signature.

Reference: Isaiah 30:15 (New Living Testament)