Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 66: worKING Clothes; part 2 – Kindness

At my first real job, way back when, there was a woman named Pat who no matter what the situation was upbeat, positive and encouraging to others. Anyone who knew of her would say the same about her. She was a special person. But, it was not just her uplifting demeanor that made her special, it was more so that she was very kind to others. She always had time for others, regardless of her own deadlines. She always would stop you in the hall and say hello and leave the conversation with “have a great day”. She went out of her way to check in and see how you were doing when she knew that you were up against something hard or a struggle. She would be sure to remember special days like your birthday or anniversary. Pat was special because Pat was kind. Kindness is an outfit of our worKING clothes. Paul says it in Colossians 3:12: “Since God chose you to be the holy people whom He loves, you must clothe yourselves with tenderhearted mercy, kindness…”. Kindness takes work and intentionality. To be kind we must think ahead and approach each day with a convicted spirit and heart to think of others first and ourselves second. We must clear our minds and our busy schedules in our head, to be sure that we are thinking ahead of situations and people so that we offer the first word of kindness in the conversation, before we get off track and forget. Kindness can be practiced and kindness can be learned. Today there is someone in your work place who you know has a heart of kindness and who you would immediately tag with being kind. Watch and listen to them today. They won’t be perfect, no one is, but see the model and learn from them. And then prayerfully submit yourself to becoming kind in your own spirit and behavior. Kindness is part of our working outfit and if we clothe ourselves to the task at hand we will be ready for whatever comes our way.

Reference: Colossians 3:12 (New Living Testament)