Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 313: 2010 Resolutions!

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Today is the last day of 2009 and the last day of the first decade of the 2000’s. Want to talk about how fast a decade goes by, think back to where you were on the Millennium and fast forward to now. Yes, the decade went by faster than we can TIVO through the commercials. And now, we sit down to get those New Year’s Resolutions in order and to set our goals and objectives at work for the coming year. I offer this advice as those lists get written down and posted up on the mirror, in the calendars, on the refrigerator, etc.; if you really want to get things done in this coming year, rely less on yourself and the things that you must do, and lean more on God and what you can do for others. Purposed worKING was started because I felt called to share what God was saying to me about work, through the reading of His Word. His Word to us is filled with limitless lessons about work and life, but at some point we have to distill it down into our own framework and our own takeaways to apply to ourselves. What I am constantly amazed by is how God just keeps saying to us, “Don’t go it alone” and “Don’t do it for yourself”. We are so conditioned in our culture to do both. We go to work everyday to do the best we can for ourselves and to succeed and achieve by what we individually do! So, how do we reconcile the conflicting messages that we get daily? We do this by staying in His Word, reflecting on our learning and confirming them with our prayers and counsel of others. If there is one set of things we should resolve to do in 2010 these are; to stay close to God in His word and prayer, resolve to take Him to work with us each and every day, and to set our minds to others for the year, not to ourselves. If we want to be really productive in 2010, then the last one on our list will take care of that for us. We get that promise in Titus 3:14: “Our people must learn to do good by meeting the urgent needs of others; then they will not be unproductive.” I wish all the best for you in 2010. I am blessed by the faithfulness you show in your walk with the Lord. I know this to be true, otherwise you would not be reading this, this far. I’m looking forward to another great year of worKING to God’s Purpose…together with you!

Reference: Titus 3:14 (New Living Testament)