Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 501: Learning Platforms

How we learn in the world of business varies. Some organizations struggle to train or provide corporate development so most learning happens “OTJ”, on the job. This is not all bad, but other organizations want to take learning further and have established training departments who have people who are skilled in instructional design, assessment and delivery. Corporate training is a skill that companies can hire and hone. Certain corporations have become world-class at training and this has become part of their hallmark and their employment brand. But, what any trainer knows is that training only goes as far as the willingness of the person who is being taught. Regardless of the learning platform that has been created, without active and enthusiastic participants, the platform is not of much value and while it may look good, the money invested will not yield the results desired. However, if there are people who are hungry to learn and passionate about growing and becoming better, then the learning platform can be only just cobbled together and it still will work. So, learning is really about us and our desire to be developed and to learn something new. David told us that we should be learners when he called upon God in Psalm 119:135, and said; “Look down on me with love; teach me all your principles”. David was a learner and he modeled that there is one teacher who provides us with all we will ever need, if we only approach Him as active and willing learners. Today, what is there for you to learn that you haven’t yet allowed yourself to be taught?

Reference: Psalm 119:35 (New Living Testament)