Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 601: Give At The Office

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In earlier times, before telemarketing, people would come to our front doors and solicit for a good cause. It became a standing line in our culture to avoid giving that we would say, “I gave at the office”. There were times that it was true as many companies did, and still do, run campaigns for charities like Easter Seals, United Way,or The Red Cross and their blood drives, etc. So, it is true that we can say, “I gave at the office”. The question is, are we giving enough at the office? What I mean is, are we giving enough of ourselves to others? We have all known people who give way more of themselves to others and they do so almost sacrificially and they become known for being the most giving of all. One of the greatest gifts we have is our time. The impact that can be made by giving a few minutes, or an hour, to someone who needs advice, help, or support can be multiplicative. What we think is nothing can be something tremendous and potentially life-changing to someone else. We can also give of our talents. What we can do to help along someone else with our talents is also so important. And of course, we have our treasures to give back. Our tenth that we should tithe to our church is the right place to start if we are wondering how to honor God for what He has given us. When we give of ourselves and what we have not only will others want to follow that example but God will bless. We read in Deuteronomy 15:10, “Give freely without begrudging it, and the Lord your God will bless you in everything you do.” How can we become more of a giver that does so without thinking, much less begrudgingly? We can start today by giving a little more of our time, giving a little more of our talents and giving a little more of our treasures. May giving become a habit in all of us!

Reference: Deuteronomy 15:10 (New Living Testament)