Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 911: Rebuilding

“Now go up into the hills, bring down timber, and rebuild my house.”

This is post 911 of Purposed worKING.  I do my best to think about those posts that can be applied to the work world and the culture around us.  Before September 11, 2001, 911 meant two things to me; three numbers to call in an emergency and a car that I owned for awhile.  Then, the attack happened and 911 took on a whole new meaning for all of us.  Now over a decade later since that fateful day we can look back and think more about rebuilding than being torn apart and down.  Shortly, the tower that stands in the site of the World Trade Center will once again be the tallest building in America.  What I find encouraging and hopeful in this is that we might all feel under attack at one point or another, and we might get knocked down, but there is nothing stopping any of us in our businesses, our careers and our lives from rebuilding.  We have all seen it and just have to believe that we can always rebuild.  On my own 911 anniversary, I want to ask all of us to change our focus towards rebuilding whatever in our lives feels knocked down or destroyed.  Our God is a builder and we are made in His image so let us be a daily “re-builder” of his Kingdom in all that we do!

Reference:  Haggai 1:8 (New Living Translation)