Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 1387: Band On The Run

“He said to his disciples, “The harvest is great, but the workers are few.”

We’ve seen mice run on wheels in a cage or a laboratory, but it wasn’t until a couple of guys doing research in the Netherlands figured out that if you put a wheel out in the wild and mice have a chance to either run around on their own or jump on a wheel and run, that they like to get on the wheel and then run.  Proving what?  Proving that they just like to run.  So, maybe there are things that we all, when given our own choices, we just do. Like work!  If when we have free time we choose to work and when we have enough money saved, we don’t retire, we just keep on working, then it’s not that far from putting the wheel in the forest and watching the mice run on it.  So, what would our company be like if we could identify and hire those who just love to work? Might we be able to create a band of workers who just love to run, I mean work?

In the Kingdom of God the workers are few. We are called to continuously be working to expand the Kingdom and spread God’s message.  This is work that is our love!  God has put us in a workplace.  We are now to do what is the true work to be done!

Reference:  Matthew 9:37 (New Living Translation)