Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 1408: We Are Not Alone

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While on a pilgrimage walk on the Camino de Santiago (St. James Way) in Spain, I asked some of the most committed and courageous faith-driven business leaders I know to guest contribute to Purposed worKING.  Enjoy! – Rusty


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“Turn to me and be gracious to me, for I am lonely and afflicted. Relieve the troubles of my heart and free me from my anguish.”

“And behold, I am with you always, until the end of the age.”

Sometimes we can feel so alone in our work or at work. Perhaps it’s because we work remotely in our home office, or in a satellite office separate from the “core team”.  Maybe we’re at corporate headquarters but we get left off of an important team assignment or left off of an invitation list to a meeting or event. Or maybe we bombed a presentation or decision even though we gave it our best thinking and effort. We’ve all started new jobs, in new cities, sometimes in companies that didn’t do a good job of helping onboard and integrate us. We’ve all seen environments where cliques are strong and breaking through is hard.

There are just so many circumstances that can allow us to feel completely alone, isolated and even ostracized. Yet, we are NEVER alone. We just forget that we are not alone.

God sent his Son to earth to be with us, to die for us. Having come as man Jesus is with us always. He walks with us always. He is more reliable than even the best co-worker, friend or even spouse. Jesus always shows up. The simple fact is, it’s us who forget.

So next time you are feeling alone, remember, He is already there. He is always there. We definitely are NOT alone.

Reference:  Psalms 25:16-17 (New International Version) and Matthew 28:20 (New American Bible)
Tom Koch