Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 1461: Change People

“That is why we never give up. Though our bodies are dying, our spirits are being renewed every day.”

A few times in life you hear something that sticks with you and you know that it will stay with you for the rest of your life.  That happened to me a few weeks ago when I heard someone say that there are only two essential things we do as leaders; we change people and we change people.  Think about it for a moment.  Yes, we either figure out how to get someone to change for the better, or we have to change out the person.  We change people and we change people. Which are we doing today and how ready are we for either, or both?

When we make the commitment to believe, we are changed and changed in such a miraculous way because God renews us!  There is no greater change and none worth more than giving ourselves wholly to Him! God changes people and always for the better! Store that thought this week. It is a great promise to have!

Reference: 2 Corinthians 4:16 (New Living Translation)