Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2110: Slowing Down Just Enough

“Then Jesus went with them to the olive grove called Gethsemane, and he said, “Sit here while I go over there to pray.”

I read a great article in the New York Times on the American distance runner, Lauren Fleshman, and what she is doing now at the age of 34, as her competitive running days are waning.  She has taken on trying to improve the sport for women across the full spectrum of training, nutrition, opportunities, sponsorship, pay and how women are represented in the sport.  At the end of the article she was quoted as saying, “I realize you can’t expect people to care just because you are fast.  You have to bring them with you.”  It was a nice double meaning for someone who is as physically fast as she is, but that was not what she meant.  Her message is that just because we are fast to ideas or areas that are new to others, we might be better off to slow down and let others catch up and then come alongside us to get them to where we want them to go.  Too many times we will see people sprint away from everyone else because they think they have to move faster than others, but when they do that they run the real risk of not only leaving others behind, but leaving them feeling alienated and disregarded.

Jesus was great at getting people to slow down and not rush into things too fast.  He tried to explain to the Disciples more than once that His Kingdom will come in due course, in God’s perfect timing, not in the timing that they desired.  He even tried to teach them in the worst of times, that they should just sit still while He went into the garden and prayed.  He knows our human condition and our impetuous nature filled with the desire to go and try and hurry up to fix something or get to a decision or outcome.  Maybe today we are being told to slow down a bit and let somethings come to us versus try and get so far ahead.  Sitting and praying about what we think should be our next move will help ensure that the next move is the right one.

Reference:  Matthew 26:36 (New Living Translation)