Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2169: Inspections

“Nothing in all creation is hidden from God. Everything is naked and exposed before his eyes, and he is the one to whom we are accountable.”

A long time ago, the then COO of Pizza Hut told me, “We can expect what we inspect and we should inspect what we expect.”  This has held up in every business situation I have been in since.  This week as I was at the Equinox gym I frequent a few times a week.  On this particular day there were maintenance workers crawling over the place fixing equipment, painting, and repairing little stuff like I had never seen before.  Already knowing the answer, I asked my Trainer what was going on?  He said, “The COO of the company is coming into town next week and then another senior guy from HQ is coming in the week after and we are getting ready.”  There you go, the big wigs are on their way to inspect what they expect.  It’s an easy lesson to learn and any time we feel jammed or stuck with something we want to move forward, just invite a couple of layers up in the management chain to come in for a review.  Overnight, people will step up to make sure the big bosses are pleased.

What can I tell you but for the same reason God doesn’t allow us to hide anything from Him.  He knows and inspects our hearts continuously, expecting the best from us.  And we can do the same by inspecting ourselves today for the areas in our lives where we know that God expects more from us.  For if we do this, then we can also expect that our inspection will open up our eyes to new areas where we can become better.

Reference:  Hebrews 4:13 (New Living Translation)