Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2244: Taking Ownership

“In His grace, God has given us different gifts for doing certain things well.”

Amazon’s announcement that they are purchasing Whole Foods took many by surprise.  For me it wasn’t surprise as much as it was amazement.  The minute I read the news alert I thought, “Here comes the future again.”  We don’t know what it is that Jeff Bezos has in mind, but we can be assured that he will take the ownership of Whole Foods to unveil his next great experiment. Sometimes, we have to just take ownership and the associated risks to see what can be!

The Bible is filled with story after story of God giving ownership of lands, armies, treasures, and people to leaders and rulers and then watching them fail over and over with not taking enough true ownership to stand up to their faults or recognize from which all they had came.  He has given us each our time, talents and treasures.  How is it that we are owning up to what we have been given?

Reference:  Romans 12:6 (New Living Translation)