Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2245: Radical Hospitality

“As Jesus and the disciples continued on their way to Jerusalem, they came to a certain village where a woman named Martha welcomed him into her home.”

A friend who works in the theater industry was telling me that he heard the actress Anna Deavere Smith say that for the art form of theater to survive against the competition of other entertainment mediums that theaters would need to commit to “radical hospitality”.  It got me thinking that in our businesses we would be better off if we all committed to the same concept.  Want to win talent, customers, partners over and beyond out competitors, we can if we commit to and practice radical hospitality in all that we do.

Jesus went to the home of Martha receiving her gift of service and hospitality.  He called her out as an example, leaving us with knowledge of her gifts.  How hospitable are we to others in our workplace?  Have we given it much thought today on how we can be at the service others in a way that sets us apart because of our following of Jesus? It might a great day to be a radical!

Reference: Luke 10:38 (New Living Translation)