Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2409: R.A.C.I. Charting

“For the kingdom of heaven is like a landowner who went out early in the morning to hire workers for his vineyard.”

I’ve been doing some work assisting in role definition.  I’m a big fan of sitting down and doing some R.A.C.I. Charting in order to guarantee the best chance of success.  I sometimes just call it defining “swim lanes” but R.A.C.I. takes it one step further, for those who want to be sure that everyone knows what their role is in the work to be done. It’s pretty simple in understanding:

  • Responsible: person who performs an activity or does the work.
  • Accountable: person who is ultimately accountable and has Yes/No/Veto.
  • Consulted: person that needs to feedback and contribute to the activity.
  • Informed: person that needs to know of the decision or action.

We should ask ourselves today, which are we in the work we are doing and who plays the rest of the roles?

We are God’s workers in His Kingdom.  He tells us that, over and over.  God leaves us within our own responsibilities but make no mistake we remain accountable to Him and He along with others who we are in fellowship should be consulted before we make any move. And, the best news of all is that He knows all, even before we do so there should never be fear that He lets us operate without Him being informed.

Reference:  Matthew 20:1 (New Living Translation)