Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 3K311: Is Being Childlike The Best Form Of Our True Selves?

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“At that time Jesus prayed this prayer: “O Father, Lord of heaven and earth, thank you for hiding these things from those who think themselves wise and clever, and for revealing them to the childlike.”

Yesterday I wrote of the Tech Panic Cycle and how if we trust in God’s Cycle we will be more than alright with what comes next.  One of the great things about this new AI technology is that it is spurring people to want to become more creative or at least expand their creative endeavors. With some simple prompts out comes something that we helped create whether it is a song, a poem, a picture, etc. For us to become proficient at prompting and getting the most from the tech it might be that we need to return to being childlike when we were open to new ideas, could imagine and dream without our self-imposed barriers and a willingness and ability to learn.  Yes, maybe we need to become childlike.  Renowned researcher on how the minds of children work, Alison Gopnik said this, “Somehow children find the creative sweet spot between the obvious and the crazy. Children don’t just imitate, or passively absorb data, they explore, they create innovative theories and imaginative stories to explain the world.”  Yes, if want to make the most of the technology that is coming we need to get back to being more childlike in our curiosity and imagination.

When we are childlike, it is when God reveals more of Himself to us.  It’s not only that we are open, we also let down our defenses and judgement to allow Him to speak and work through us.  Even now as I write this Lord, help us each to come to you in our most childlike selves to receive all that you, our Father has in store for us.  Take us upon your knee and let us bounce with joy and laughter from what it means to be in your presence and learn more of you.

Reference: Matthew 11:25 (New Living Translation)