Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 3K77: We Can Have All Three

“Therefore, go and make disciples of all the nations, baptizing them in the name of the Father and the Son and the Holy Spirit.

I’ve long said that customers only want three things: Perfect, Now and Free.  If we could get all three, that would be great.  But as I read recently on the creation and service side of business it looks this way; we want to make or provide things fast, cheap and with high quality.  But, that’s a problem, because we can’t produce or serve up things with all three, only two.  We get to pick two, any two, but we can’t get all three.  So, when we think of the work we do, let’s be sure that we know which two we have chosen.

We, as Believers, are overly blessed in that we receive all three of the Trinity.  We are not limited to having to only receiving parts of what God wants to give us.  The Father, The Son and The Holy Spirit are all ours to call upon and  allow to direct our lives.  So, let’s remember today that we do not serve a God who wants to limit Himself to us.

Reference:  Matthew 28:19 (New Living Translation)