Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 267: Interior Design

While not everyone thinks this way, I think where we work matters. It is not all about the exterior building as much as it is in the interior design and the individual workspace where we sit, work, and where we meet. Each company has their own specifications and personality that they need to match with the space and design. What I am amazed by is the amount of time and money that goes into the original design, furniture, and colors, etc., but the little amount of time and resources that are allocated to keep the workplace clean, up to date and repaired. The broken window theory is so true. Not many people will be the first person to throw the rock and break a window. But if those who pass by daily see the broken window never repaired, then before long, someone will pick up a rock and break the next window and so on and so on. The same thing happens with the first cigarette butt, the scuff on the wall, the the spilled coffee stain, and the next one and the next one. So, it is important to keep the interior design as clean and pristine as possible, that is if you want to keep the place nice going forward. If we believe that the interior design is important to how people feel about where they work, then how we keep the interior design fresh and clean, is just as important…if not more important. The same is true about each of us as we think about the interior design of our lives. It is a daily update that is necessary if we are to stay as pure as God wants us to be, and as pure as those around us need us to be. Paul tells us to constantly be testing ourselves to see if we can see Jesus in us; “Examine yourselves to see if your faith is really genuine. If you cannot tell that Jesus Christ is among you, it means that you have failed the test.” Just like we need to always be looking at the facilities around us to see that they have not fallen into disrepair, we need to be in a constant state of refurbishing our own interior design.

Reference: 2 Corinthians 13:5 (New Living Testament)