Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 303: The Season For Giving

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This is the season for giving. We are gearing up at the office for the Holiday party, looking forward to time off from work to spend with family and friends, and we have to get that shopping done in the midst of everyone trying to get all of the work done before the end of the year. It becomes a very busy time and while it shouldn’t be, it becomes a time of stress both at work and home. When the stress sets in, the worst comes out. In these times when everything is focused on getting everything done before the big day or the end of the year, we undoubtedly will be let down by others, not get everything we need from others, and them not get all from us that they need. There will be criticism for not working fast enough and challenges that will test our patience. The question is whether or not we will rise above the stress and the pressure or allow the stress to get to us? Remember, this is the season for giving and with the play on the words, the season for forgiving. If we can enter the time with both of these attitudes at the forefront of our minds and hearts then we can come through this year with our heads held high and our example and role modeling that we desire held intact. As we think about this through the season and if we need any example how to give and forgive in this time we need only look at the greatest verse of all in the Bible. In John 3:16 we read; “For God so loved the world that he gave his only Son, so that everyone who believes in him will not perish but have eternal life.” In that one verse we receive the greatest gift of all, and only to be forgiven when we receive Him. Yes, this is the season of giving and the season of forgiving. Can we embrace this season with our hearts and minds set firmly both in giving ourselves to others and forgiving those around us? To get the most from this time of year and to truly celebrate the coming our King, we must be able to give and forgive.

Reference: John 3:16 (New Living Testament)