Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 3K107: Constant Cleaning

“That’s what this generation is like: You may think you have cleaned out the junk from your lives and gotten ready for God, but you weren’t hospitable to my kingdom message, and now all the devils are moving back in.”

I’ve come to believe that it is the natural order in business that if we don’t constantly pay attention to “cleaning out” that some form of “dirt” will find it’s way back in.  Whether that dirt is clutter, bad habits, sloppy practices or even just that we lose attention to what is important and/or get lazy.  I am thinking of the companies that espouse a certain set of values and principles but over time they drift away from them and before anyone can even understand, the company is one that those from the past wouldn’t even recognize.  It’s a dangerous pattern and one that if we are not constantly overseeing could end us up where we don’t want to be.  The remedy might be to constantly be cleaning.  Yes, constantly evaluating and assessing to be sure that the clean, stays clean.

And so it is with ourselves.  If we are not daily monitoring and doing our own “cleaning” then we too can find that the “dirt” builds up.  Today, as we go about our work, where in ourselves do we see the need to do some clean up work?  Cleaning is a constant challenge.  As they say in the restaurant business, “If you have time to lean, you have time to clean”.

Reference:  Matthew 12:45 (The Message)