Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 511: Don’t Be Afraid To Pay

There is always someone who is willing to “help out” and when their assistance is completed they won’t take any money and they say “I don’t need it”, “Don’t want it”, etc. And usually what we will do is take them up on it and not pay. While on the surface it seems that all is well, what is underneath may not be so calm, cool and collected. When someone says, “No, really, I don’t want anything for it.”, they may be telling the truth, but sometimes, and I would say more often than we know, what that person really needs is someone to value their contribution and value their work and that shows up in our society as pay. People who would like to be paid but don’t say it are not alone. It is very hard for any of us to represent what we feel our worth is so we don’t do it. This is why celebrities, sports athletes, etc. have agents. We take it for granted but even the best of the best would have a hard time sitting down across from someone else and actually putting a dollar figure on what they think they are worth. So, they have someone else do it for them. Most of us don’t have that person working for us so we offer our services for free or for a reduced value and we write it off as a “gift” to someone else. There is nothing wrong with that at all, but if we are on the side of receiving that “gift” we should think about it before we just accept that they really mean that they don’t want anything for the work or the service. If we don’t think about it, and don’t get it right, then we run the risk of taking advantage of other people and that would run counter to who we are supposed to be. In Romans 4:4 Paul says; “When people work, their wages are not a gift. Workers earn what they receive.” Today, think about how to reward those who do something extra and something special for you. In this troubled economic day and age we live in, writing them a check as part of the thank you could be the best recognition and valuing you can give them.

Reference: Romans 4:4 (New Living Testament)