Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 589: Displacement: Part 1 – Bitterness

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I have found that those at work who are the most tenderhearted and open with feelings of acceptance of others are the people who in the long run are found to have strong and deep relationships with others. They are also the people who seem to gain the greatest amount of commitment with whom they work. Wouldn’t it be great to have a more accepting and open heart to others who makes mistakes or who are not up to the same performance or standards that we are? In order to be more like this, we have to think back to our grade school science lessons. Remember when we were taught about displacement and how the glass totally full of water would either rise or fall with what was in the glass or not? We learned to displace the water with other objects like rocks, etc. The water would either overflow or go down with the changes of the objects in the glass that were not water. The same can be said of our attitudes. If we want to be more accepting, more tenderhearted, more open to others, then we have to remove something else for these areas to expand. What we have to to do is remove bitterness that takes hold inside of ourselves. Paul tells us this in Ephesians 4:31, “Get rid of all bitterness….”. If we hold onto our bitterness we can never see the attitudes we want grow and be more a part of us. Today, start displacing any bitterness that may be hanging around so that the right attitude can fill the rest of you.

Reference: Ephesians 4:31 (New Living Testament)