Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 1401: Shining Lights



 While on a pilgrimage walk on the Camino de Santiago (St. James Way) in Spain, I asked some of the most committed and courageous faith-driven business leaders I know to guest contribute to Purposed worKING.  Enjoy! – Rusty

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In Matthew 5:16, Christ says, “Let your light so shine before men, that they may see your good works, and glorify your Father which is in heaven.”

How often throughout the day, particularly at work, do we use this commandment to guide our behavior? Whether it is the manner in which we give feedback, the words we use, or the after-hours activities we participate in, we only glorify God and help bring others closer to Him if those we interact with see and feel the light of Christ through our actions.  Throughout my career, I have found that not only do I experience more joy when I act towards others as Christ would, but that I am much more effective.  
God teaches us true principles and if we apply them at work, in our homes and wherever we go, we will bless the lives of those around us and be infinitely more successful than if we don’t, especially in those things that truly matter.
Steve Clark

Former SVP & Chief People Officer, HJ Heinz