Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 1578: Bug Bounties

“Indeed, we all make many mistakes….”

Would you pay someone to break what you make? Imagine that you manufactured and distributed chandeliers and whenever someone could prove to you that they broke one, they got paid. That’s a little hard to imagine, but it is what Google is doing.  They pay hackers to find bugs and holes in their software and when someone does, they pay them.  And those that can cause some real damage through their hacking can make some real money. They do this because their service is expected to not fail and if it does, there are huge ramifications.  Imagine one day of life without Google. It’s not the end of the world, but just with the android platform down there would be all kinds of trouble.  So, maybe we should think about paying people to find the flaws in our products and services, test the weaknesses of our claims, push on our standards and keep us always on our toes.

Aren’t we so glad that God doesn’t send His angels to count how many times we fail and break?  If He did, then we would live in a state of defeat and literally, disrepair.  But, He doesn’t do that and instead He gives us a way to auto-repair ourselves and be continuously forgiven and started anew. It is His grace and mercy that allows us to keep coming back.  So, don’t live like God is counting the bugs and the problems, but live in His promise of fulfilled, abundant and bountiful life in all that we do, work, home and play.

Reference:  James 3:2 (New Living Translation)