Author Archives: Rusty Rueff

About Rusty Rueff

Rusty Rueff, author of purposed worKING. Rusty Rueff is the former Chairman Emeritus of The GRAMMY Foundation in Los Angeles. He most recently completed the successful 16 month leadership role as Coordinating National Co-Chair for Technology for Obama (T4O) for the reelection of President Obama and ten-years of Board service and President of the Board of Trustees of the American Conservatory Theater in San Francisco. Corporately, most recently Rueff was the Chief Executive Officer at SNOCAP, Inc. until the acquisition of the company by imeem, Inc. in April 2008. Before joining SNOCAP in 2005, he was Executive Vice President of Human Resources at Electronic Arts (EA) from 1998 until 2005. He was also with the PepsiCo companies for more than ten years, with the Pratt & Whitney division of United Technologies for two years, and in commercial radio as an on-air personality for six years. Rusty holds an M.S. in counseling and a B.A. in radio and television from Purdue University. In 2003 he was named a distinguished Purdue alumnus, and he and his wife, Patti, are the named benefactors of Purdue’s Patti and Rusty Rueff School of Visual and Performing Arts. He is a corporate director of Glassdoor.com and runcoach. He is the co-founder and Executive Committee Member of T4A.org, serves on the Founding Circle of The Centrist Project and a founding Board Member of The GRAMMY Music Education Coalition. He is also the co-author of the book Talent Force: A New Manifesto for the Human Side of Business. Rusty and his wife, Patti, reside in Hillsborough, CA and Charlestown, R.I.

day 2201: Circular Decisions

purposed worKING No Comments

“We will not hide these truths from our children;we will tell the next generation about the glorious deeds of the Lord, about his power and his mighty wonders.”

Patti and I were with a home designer last week and while he was showing us some different options for designs he mentioned how many times it occurs where his clients will look and look at options and alternatives only to end up coming back to the first option they saw.  This got me thinking that the couple who ended up buying our last home had said that our house was the first one they saw and after a year of looking at other homes, they came back to ours.  How many times do we interview candidates for a job and find that the person we hired was the first one we interviewed, but we just kept seeing other people only because we somehow need to validate that haven’t made the wrong first decision? The human instinct (gut) knows us well and may be a lot smarter than we give it credit.

It might be that one of the reasons that it in our childishness nature that we can fall in love with Jesus is because we don’t over think it and we let our heart rule over our head when we accept Him into our lives.  It is also why we should be exposing our children to Him early, even when we aren’t sure they can even understand what is going on around them.  What we plant now will take root in the future.  Yesterday, I wrote of growing up and that we all are reborn when we invite Him into our life.  As we look for opportunities to share our love of Jesus with others, it will be in others’ most childlike and instinctive moments that God will become most real to them, bringing them circularly back to where they started.

Reference: Psalm 78:4 (New Living Translation)